It is imperative that we do not fall into this buy email database trap [of underestimating the effect of technology] or we risk losing the opportunity to bring significant value to our clientele," The King warns. Key points to remember Here's what marketing agencies and other local experts should take away from Amara's Law? Consumers are ready and willing to embrace more e-commerce. Companies are also looking to buy email database transform. Local experts must think of the customer first. "We need to challenge ourselves to build a strategy around consumer habits, which means helping your small business customers thrive in a digitally-driven world," King says. This basically means: E-commerce is here to stay in a post-pandemic world. Most consumer surveys show they'll stick with it, mostly for convenience. E-commerce is riding a wave of strong growth and now buy email database is the time for local experts to sell to local businesses. Many SMEs have realized that e-commerce has additional benefits. This is a great opportunity for local experts to help them scale up. Local experts need to improve their own understanding of e-commerce – stay up to date on technological advancements and continue to provide this knowledge to their customers to drive their success and growth.